See any creator's stats, free

Enter a username. The result page is free, shareable, and does not ask you to sign in.

Questions

How do I make money on Snapchat?

How to make money on Snapchat walks through the programs that are published, each with its source.

What is the Snapchat Creator Program?

Published creator monetization rules, including Creator Rewards, are on Creator Rewards and the guide.

Check published criteria

Enter 3 numbers from Insights. Free, no login, nothing saved.

What Snap requires right now

Snap's published numbers as of · Rules database 2026-10-17.1.

Snap's published figure: 50,000. What the 50,000-follower criterion means

Snap's published figure: 15,000 hours in the last 28 days.

Snap's published figure: at least 3,000 of those 15,000 hours come from Spotlight.

Snap lists 43 countries. If yours isn't on the list, or you leave this blank, the result says “unknown”. Unknown means neither yes nor no.

HowToMakeMoneyOnSnapchat.com is an independent third party and is not affiliated with, endorsed by, or sponsored by Snap Inc. Snapchat is a trademark of Snap Inc.

Snap decides invitations. This check doesn't predict an invitation or income.

Email updates are optional and separate from the calculator.

Version date · Rules database 2026-10-17.1. Checked against Snap's source pages.

Not sure what a result looks like? See an example result (the example numbers are made up; they aren't anyone's account).

How we label things

What Snap publishes is shown with its source page and the date we checked it. Math on your numbers shows the inputs. A suggestion is ours, never Snap's rule.

Latest recorded change: public_profile.age_min. Snap date: unknown (first recorded here 2026-10-16). https://help.snapchat.com/hc/en-us/articles/7012347065876-What-is-a-Public-Profile-on-Snapchat All rule changes

What we never do: log in to a private account, scrape profile pages, or promise an income. Snap publishes no pay rate. Public lookup does not invent numbers when a data provider is not connected.

Sources and rule IDs

ump.followers_min Source checked . Source: About Snapchat’s Monetization Program (Snapchat Support).

ump.view_time_hours_28d_min Source checked . Source: About Snapchat’s Monetization Program (Snapchat Support).

ump.spotlight_view_time_hours_28d_min Source checked . Source: About Snapchat’s Monetization Program (Snapchat Support).

ump.country_eligible Source checked . Source: What are Creator Rewards and how can I earn them? (Snapchat Support).

ump.age_min_help_page Source checked . Source: About Snapchat’s Monetization Program (Snapchat Support).

public_profile.age_min Source checked . Source: What is a Public Profile on Snapchat? (Snapchat Support).

ump.payment_formula_proprietary Source checked . Source: Snap Monetization Terms (snap.com legal terms).

For creators

How to make money on Snapchat walks through Snap's own programs. Each fact on that page is the rules-database claim, its source, and the date it was verified.

Answer pages list each fact with its source link and verified date. Unverified items are labeled unverified. The calculator page takes numbers you copy from Snapchat Insights and compares them with the published criteria. It does not enroll anyone in a Snap program.

Using an AI agent? Connect the MCP server: https://howtomakemoneyonsnapchat.com/mcp.

For agents

Rules database 2026-10-17.1: 63 sourced facts. Canonical host https://howtomakemoneyonsnapchat.com. Requests to www.howtomakemoneyonsnapchat.com redirect there.

No account is required. Anonymous calls stay open. A free key from /keys raises the rate limit and does not ask for email. The tools are free and rate-limited. A free API key from POST /v1/keys raises the limit. REST is POST /v1/tools/{tool}. Remote MCP is streamable HTTP at /mcp. The OpenAPI document is /openapi.json. A machine-readable index is /llms.txt and /llms-full.txt.